Highly reputable provider of most advanced sports betting solutions, Digital Sports Tech struck a deal with Caliente Sports.
Caliente Sports is a top-notch Mexican operator and thanks to signed deal with Digital Sports Tech, the company will get an access to best of breed betting products. Caliente Sports is the biggest sportsbook company in whole Mexico and with new content deal, the company will launch Digital Sport Tech’s Player Props solution early this year. Digital Sport Tech’s Player Props allows its players to design and customize their own bets through a big selection of sports and statistic. All of this is available in a real time what makes the whole play highly engaging. Caliente will be the very first operator in the area of Latin America with Player Props in the offering.
Ari Lewski, Executive Director of Digital Sports:
“Latin America is a significant sports betting market and we’re really excited to be able to offer our game-changing player proposition betting product to Caliente, another highly-respected, tier one sportsbook. We’re also excited by the fact that Caliente is a very U.S. sports-focused operator because that’s where we believe our player props product comes into its own, given the stat-heavy nature of the sports and keen following by fans of the players and their statistical performances.
We’ve seen from all our partnerships how popular player related betting opportunities are and we believe it’s going to be one of the biggest growth areas for sportsbooks in 2017. Player Props is all about giving the punters the power to create their own bets which takes personalization to a completely new level.”
Emilio Hank, CEO of Caliente Interactive:
“Digital Sports Tech’s Player Props product is going to be a great addition to our sportsbook offering, as it caters very nicely to our customer base given their penchant for betting on the big U.S. sports.”
