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The Coral Sportsplay game will be offering virtual money betting on real and virtual sport events and is powered by 2Bet2 and will launch on Facebook later this month.
Matt Prevost, Marketing Director of Coral Interactive said: “We know that many of our customers, both current and potential, are keen Facebook users. Giving them a Coral social gaming option on Facebook allows them to try their betting skills and test their sports knowledge without risk.”
Joining the Coral Sportsplay game on Facebook will reward players with a virtual bonus. Aside of the normal virtual bets, players can also take part in tournaments and player versus player contests.
Adriaan Brink, CEO of Socialitize said: “We have invested considerable expertise and resources in the development of our unique and exciting Facebook social sports game. We are delighted that Coral have adopted 2BET2 Social Betting as the base for their chosen Facebook app and we see this as an endorsement of the product that we have developed.”
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Coral has completed the acquisition of Cool Games.
The acquisition includes a library of exclusive games and creation of two social gaming applications. According to Angus Nisbet, gaming director at Coral Interactive, there’s an increased demand for multi-channel gaming and the purchase of Cool Games will help the company to boost its own service offering in this sector.
“Since the launch of Coral’s digital platform just over a year ago, the company has continued to invest in mobile and online gaming, with a current library of over 300 titles available for its customers. Active customer numbers are increasing and spend per head is exceeding expectations,” said Nisbet. |
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