Operators captivated by Aristocrat’s Big Play at ICE 2016

One of the oldest companies in the casino market, Aristocrat, announced the launch of slot game based on the world-famous singer - Madonna.

Aristocrat Technologies acquires all necessary licensing rights to use Madonna image in their newest casino slot game. The Madonna slot will be presented this October during Global Gaming Expo that will take place in the Mekka of gambling - Las Vegas.

Matt Wilson, Managing Director of the Americas at Aristocrat:

“Aristocrat aggressively pursues the absolute best and most iconic brands to inspire us to create games that help our operator partners give their players the most engaging and entertaining experience possible. There is no bigger name in the history of pop music than Madonna, and we are thrilled to welcome the brand into Aristocrat’s enviable family of licensed product.”

Rich Schneider, Chief Product Officer at Aristocrat:

“We have been diligently working for months to create a slot game that perfectly encapsulates the essence of the Madonna brand, while also bringing an entertaining experience to players fueled by her landmark and groundbreaking music, coupled with video and exciting game play. We are excited to premiere the new Madonna Slot Game at G2E.”